2009-present, Marketing, undergraduate students (in Chinese)
2010-2013, Regional Economics, postgraduate students (in Chinese)
2018-present, Entrepreneurial Marketing, undergraduate students (in Chinese)
Education
1999.9-2003.7, School of Economics and Management, Northwest University, Business Administration, Bachelor Degree of Business Administration.
2003.9-2005.7, School of Economics and Management, Northwest University, Business Administration, Bachelor Degree of Business Administration.
2006.9-2009.7, School of Economics and Management, Northwest University, Population Resources and Environmental Economics, Doctor of Economics.
Work Experience
2009.07-present, Xidian University, teacher
Honors
Comparative Study of Innovation System for First-Class Scientific Park in the World, Shaanxi Outstanding Achievements in Humanities and Social Science Research in Universities, First Prize, 4/5.
Research on Dynamic Mechanism and Life Cycle of Resource-based Industrial Clusters, the 10th Shaanxi Province Outstanding Achievement Award in Philosophy and Social Science, Second Prize, 2/5.
Research on Development of Emerging Industries in the Context of Post-crisis, the 8th Xi’an Outstanding Achievement Award in Social Science, Second Prize, 3/5.
Publications
Huixin Zhang and Jia Bai. Analysis on Contribution Degree of Technological Innovation Elements of Equipment Manufacturing Industry of Shaanxi [J]. Science and Technology Management Research, October 2015.
Huixin Zhang and Jia Bai. Performance Appraisal of Development of China Provincial Strategic Emerging Industries [J]. Statistics & Decision, August 2016.
Huixin Zhang and Jia Bai. Provincial Panel Data-Based Evaluation on Innovation Efficiency of China’s High-tech Industries [C]. 2016 Annual Conference of CI & G.
Huixin Zhang and Jia Bai. Evaluation on Innovation Efficiency of China Provincial Strategic Emerging Industries [C]. 2016 Annual Conference of CI & G.
Huixin Zhang. Case Teaching Classroom Design of Marketing Course [J]. Education and Teaching Forum, June 2016.
Huixin Zhang. The Research Review of the Practice Teaching Mode-oriented to the Cultivation of Innovative Applied Talents [J]. Education and Teaching Forum, September 2017.
Huixin Zhang and Jia Bai. The Selection of Radical Innovation Paths of Strategic Emerging Industries from the Perspective of Modularity [J]. Science & Technology Progress and Policy. March 2018. Books
Huixin Zhang. Marketing: Create and Obtain Value, Xidian University Press, April, 2016.
Huixin Zhang. Marketing Channel Design and Management, Xidian University Press, April 2020.
Jia Bai and Huixin Zhang. Dynamic Mechanism and Policy Selection of Resource-based Industrial Clusters. Economic Press China, October 2016.
Project
Research on Modular Innovative Development Path of Xi’an Municipal Strategic Emerging Industries from the Perspective of “the New Start of Silk Road Economic Belt”, 2016040SF/RK03 (8)/90903160005, Xi’an Soft Science, 2016.10-2017.10, person in charge.
Research on Modular Innovative Development Path of Shaanxi Provincial Strategic Emerging Industries, 2015C026, 2015.10-2016.10, person in charge.
Research on Radical Innovation Path of Strategic Emerging Industries in West Area under Economic New Normal, JB160604, Basic Scientific Research Expenses in Chinese Universities, 2016.1-2018.1, person in charge.
Research on the Mechanism and Path of Modular Innovation to Drive the Upgrading of China’s Manufacturing Industry, 13CJY058, the National Social Science Fund of China, 2013.3-2018.3, first participant.
